Consumer & Commercial Credit Franchises

Banks and card lenders monetize household and business borrowing through interest income, fees, and deposit-funded lending. Bank valuations offer a selective entry point: Citigroup, Wells Fargo, and Bank of America trade at forward earnings multiples of 10.2x, 10.3x, and 10.8x, respectively. The basket combines established lending franchises with digital banking, while retaining exposure to credit losses and funding-cost risk. Launch basket (equal weight): BAC, WFC, C, JPM, NU, AXP, COF Rules: 1. No inverse, leveraged or volatility ETFs. 2. Only names tradable at the enrolled brokers (Moomoo): no OTC listings, no dead tickers, nothing on the refused list.