Merchant Growth & Transaction Platforms

Own the platforms businesses use to attract customers, run digital storefronts, manage financial workflows and accept payments, rather than retailers or card networks themselves. The basket pairs advertising and commerce growth with recurring software and transaction-processing businesses. Recent weakness in Adobe and Intuit alongside Shopify's strength offers a mixed-entry opportunity, although merchant spending and competitive pressure remain key risks. Launch basket (equal weight): SHOP, INTU, APP, ADBE, CRM, TOST, PYPL, GPN Rules: 1. No inverse, leveraged or volatility ETFs. 2. Only names tradable at the enrolled brokers (Moomoo): no OTC listings, no dead tickers, nothing on the refused list.