Everyday Essentials Brands & Retailers

Own the producers and retailers behind recurring purchases of groceries, beverages, and household necessities rather than discretionary technology spending. With technology under pressure, these businesses offer exposure to repeat demand and established distribution networks. Recent strength supports the defensive rotation, but elevated retailer valuations and input-cost inflation remain risks. Launch basket (equal weight): PG, PEP, KO, WMT, COST, CL, KMB Rules: 1. No inverse, leveraged or volatility ETFs. 2. Only names tradable at the enrolled brokers (Moomoo): no OTC listings, no dead tickers, nothing on the refused list.