Asset-Light Consumer Networks & Brands

Own consumer businesses that monetize transactions, franchises or intellectual property while partners carry much of the physical operating burden. The basket combines booking and mobility platforms with franchisors and outsourced-production brands, rather than selecting consumer stocks simply for defensive demand. With technology shares retreating, these businesses offer a different source of earnings exposure, although consumer weakness and pressure on partner economics remain risks. Launch basket (equal weight): BKNG, UBER, MCD, NKE, KO, YUM, QSR, MAR Rules: 1. No inverse, leveraged or volatility ETFs. 2. Only names tradable at the enrolled brokers (Moomoo): no OTC listings, no dead tickers, nothing on the refused list.